Advanced Professional Certificate in International Marketing in London 2025

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Average Completion Time

1 Month

Accreditation

3 CPD Hours

Level

Advanced

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Advanced Professional Certificate Courses

These are short online certificate courses of a more advanced nature designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).

Advanced Professional Certificate in International Marketing

This online certificate course in International Marketing is designed to provide learners with a comprehensive understanding of the fundamental principles and practices of international marketing. The course will cover a broad range of topics, including market analysis, product development, pricing, promotion, and distribution strategies, emphasising global markets' unique challenges and opportunities.

Through a combination of interactive online modules, case studies, and practical exercises, learners will gain the skills and knowledge necessary to develop effective international marketing strategies and will be able to apply these skills to real-world scenarios. The course will also explore the importance of cultural sensitivity and the role of technology in international marketing.

Course Details

Learning Outcomes

After the successful completion of the certificate, the student will be able to learn the following:

Nature and Scope of International Marketing

Understand the concept of international marketing.
Differentiate between domestic and international marketing.
Learn about different marketing concepts and theories.
Critically evaluate the trade theories.
Understand the dynamics of international marketing and international trade.
Understand the theory of comparative advantage in international marketing.
Understand the dynamics of payments and relevant documents in international marketing.

International Marketing Environment

International Legal Marketing Environment.
International Cultural Marketing Environment.
International Political Marketing environment.

Marketing Communication Strategy and Planning

Understand Consumer Behaviour In The International Context.
Understand Foreign Market Entry Strategies, Foreign Direct International.
Appreciate Market Entry Strategy, Promotion and Pricing Strategies.

International Marketing Distribution

Understand the Channels of Distribution.
Learn about Physical Distribution and Documentation.
Develop International Marketing Programme.

Trade Distortions and Marketing Barriers

Marketing barriers, such as tariff and non-tariff barriers.
Understand the concept, role, and impact of protectionism.
Explore the dynamics of different modes of transportation.
Understand the importance and need for cargo or transportation insurance.
Understand the role of freight forwarder and customs broker.
Understand the working of the foreign exchange market and exchange rate systems.

This course is designed for professionals who wish to enhance their skills in international marketing, including marketing managers, business development executives, product managers, and entrepreneurs. The course will be delivered entirely online, with self-paced modules and interactive assignments that allow learners to progress at their own pace.

Upon course completion, learners will receive a professional certificate in International Marketing recognized by industry leaders and employers. This certificate will demonstrate a high level of competence in international marketing and will help learners to advance their careers in this rapidly growing field.

Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry Requirements

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and get updated on current ideas in the respective field. We recommend this certificate for the following audience.

CEO, Director, Manager, Supervisor
Public Relation Manager
Marketing Manager
Brand Manager
Communication Manager
International Liaison Manager

Course Modules

VIDEO - Course Structure and Assessment Guidelines

Watch this video to gain further insight.
Navigating the MSBM Study Portal

Watch this video to gain further insight.
Interacting with Lectures/Learning Components

Watch this video to gain further insight.
International Marketing Distribution

International Marketing Distribution
International Marketing Environment

International Marketing Environment
Marketing Communication Strategy and Planning

Marketing Communication Strategy and Planning
Nature and Scope of International Marketing

Nature and Scope of International Marketing
Trade Distortion and the Marketing Barriers

Trade Distortion and the Marketing Barriers
QUIZ - INTERNATIONAL MARKETING

Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

Learning Outcomes

After the successful completion of the certificate, the student will be able to learn the following:

Nature and Scope of International Marketing

Understand the concept of international marketing.
Differentiate between domestic and international marketing.
Learn about different marketing concepts and theories.
Critically evaluate the trade theories.
Understand the dynamics of international marketing and international trade.
Understand the theory of comparative advantage in international marketing.
Understand the dynamics of payments and relevant documents in international marketing.

International Marketing Environment

International Legal Marketing Environment.
International Cultural Marketing Environment.
International Political Marketing environment.

Marketing Communication Strategy and Planning

Understand Consumer Behaviour In The International Context.
Understand Foreign Market Entry Strategies, Foreign Direct International.
Appreciate Market Entry Strategy, Promotion and Pricing Strategies.

International Marketing Distribution

Understand the Channels of Distribution.
Learn about Physical Distribution and Documentation.
Develop International Marketing Programme.

Trade Distortions and Marketing Barriers

Marketing barriers, such as tariff and non-tariff barriers.
Understand the concept, role, and impact of protectionism.
Explore the dynamics of different modes of transportation.
Understand the importance and need for cargo or transportation insurance.
Understand the role of freight forwarder and customs broker.
Understand the working of the foreign exchange market and exchange rate systems.

VIDEO - Course Structure and Assessment Guidelines

Watch this video to gain further insight.
Navigating the MSBM Study Portal

Watch this video to gain further insight.
Interacting with Lectures/Learning Components

Watch this video to gain further insight.
International Marketing Distribution

International Marketing Distribution
International Marketing Environment

International Marketing Environment
Marketing Communication Strategy and Planning

Marketing Communication Strategy and Planning
Nature and Scope of International Marketing

Nature and Scope of International Marketing
Trade Distortion and the Marketing Barriers

Trade Distortion and the Marketing Barriers
QUIZ - INTERNATIONAL MARKETING

Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

CEO, Director, Manager, Supervisor
Public Relation Manager
Marketing Manager
Brand Manager
Communication Manager
International Liaison Manager

Single Course Purchase

(Buy Lifetime Access)

£ 120 ^{£ 216}

What you will get:

Access to this course.
Access to library.

Entrepreneurs or Working Professionals

£85 /month

(Billed monthly at £85)

What you will get:

Unlimited access to this course
Unlimited access to all courses in the PCC, APCC and SEP category
Free Access to Library with over 31 million Journal and Articles
Verifiable Co-branded Digital Certificate

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Training 5 or more people?

£25/month (from 5 employees)
(Billed monthly at £25)

What you will get:

Unlimited access to this course
Unlimited access to all courses in the PCC, APCC and SEP category
Free Access to Library with over 31 million Journal and Articles
Verifiable Co-branded Digital Certificate

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