The European Marketing and Management Association – EUMMAS was founded in 2007 as a professional, non-governmental and non-profit association aiming to connect business and academic leaders to contribute to local, regional and global prosperity and capacity building to cope with the current challenges. 

EUMMAS' focus is on scientific and professional research in the field of marketing and management and we strive to create a professional and academic network aimed at sharing knowledge and experience, establishing a platform for effective dialogue and cooperation between educational institutions and the business sector and representation of members’ interests towards other institutions.

The EUMMAS Academic Consortium (EAC) comprises universities and business schools from around the Globe and is, besides the Business Consortium, one of the two pillars of the Association. The EAC organizes scientific and research activities and provides networking opportunities to its member institutions. The EAC aims to increase the level of research through its Research Centers; increase the number of conferences, round-tables, discussion forums, etc. and support young researchers; develop joint research proposals; increase the level of internationalization of partner institutions; and increase student and faculty mobility.