Professional Certificate Course in Understanding External and Internal Environment for Designing a Market Plan in London 2024

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Average Completion Time

2 Weeks

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Accreditation

3 CPD Hours

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Level

Advanced

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Start Time

Anytime

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100% Online

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Unlimited Access

24/7 unlimited access with pre-recorded lectures.

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Low Fees

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Professional Certificate Courses

These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).

Professional Certificate Course in Understanding External and Internal Environment for Designing a Market Plan in London 2024
Discount Icon £ 69 £ 38
Limited time offer.

The aim of this course is to provide learners with a comprehensive understanding of the marketing environment and its various components. The course will cover topics such as innovation in marketing, PESTLE analysis, BCG matrix, Porter’s Five Forces, marketing in corporate social responsibility (CSR), and McKinsey's Seven S Model.



After the successful completion of the course, you will be able to learn about the following,
  • Defining Marketing Environment
  • Understand the Innovation of Marketing
  • Learning more about PESTLE Analysis
  • Understanding BCG Matrix
  • Understanding Porter’s Five Forces
  • Role Of Marketing In CSR
  • Learning the Mckinsey’s Seven S Model

Marketing is a complex and constantly evolving field, which requires a deep understanding of the environment in which it operates. This course will provide learners with a thorough understanding of the marketing environment and its various elements.

The course will start by examining the concept of innovation in marketing, exploring how marketers can generate and promote new ideas to achieve their objectives. The course will then move on to PESTLE analysis, a vital tool in understanding the external factors that can impact a company's marketing strategy.

Marketing is a complex and constantly evolving field, which requires a deep understanding of the environment in which it operates. This course will provide learners with a thorough understanding of the marketing environment and its various elements. The course will start by examining the concept of innovation in marketing, exploring how marketers can generate and promote new ideas to achieve their objectives. The course will then move on to PESTLE analysis, a vital tool in understanding the external factors that can impact a company's marketing strategy.

  • VIDEO - Course Structure and Assessment Guidelines

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  • Navigating the MSBM Study Portal

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  • Interacting with Lectures/Learning Components

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  • Understanding External and Internal Environment for designing a market plan

    Self-paced pre-recorded learning content on this topic.

  • Understanding External and Internal Environment for Designing a Market Plan

    Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Marketing Managers and Executives
  • Business Development Managers
  • Product Managers and Brand Managers
  • Sales Managers and Representatives
  • Market Researchers and Analysts
  • Business Owners and Entrepreneurs
  • Advertising and PR Professionals
  • Management Consultants
  • Strategy Planners
  • Marketing Students and Graduates

£ 38 £ 69

  • Access to this course.
  • Access to learning community.
  • Access to library.
  • Learn at your own pace.
  • Tests to boost your learning.
  • Digital certificate when eligible.

All our programmes include:

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Exclusive access to our professional community

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Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

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Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

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Identity verification

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Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

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A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

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Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

Identity verification

Our certificates and ID cards are verifiable and are strong proof of learnership.

Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Earn certificates to add to your LinkedIn profile.

Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.

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