Professional Certificate Course in Strategic Planning and Analysis in Tourism in London 2024

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Average Completion Time

2 Weeks

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Accreditation

3 CPD Hours

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Level

Advanced

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Start Time

Anytime

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Unlimited Access

24/7 unlimited access with pre-recorded lectures.

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Low Fees

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Professional Certificate Courses

These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).

Professional Certificate Course in Strategic Planning and Analysis in Tourism in London 2024
Discount Icon £ 78 £ 44
Limited time offer.

This Professional Certificate Course in Strategic Planning and Analysis in Tourism provides a comprehensive overview of strategic concepts in tourism. Participants will explore levels of strategic planning, stakeholder engagement theories, marketing evaluation, trends, and ethical considerations. The course offers a nuanced understanding of corporate social responsibility and cultural change within the dynamic tourism industry.

After the successful completion of the course, you will be able to learn about the following:

  • Strategic Planning in Tourism and Hospitality – Concept, levels,
  • Stakeholder Engagement, Theory, analysis, and types
  • Evaluation of Marketing and Promotional Campaigns
  • Marketing trends
  • Corporate Social Responsibility
  • Business Ethics in Tourism
  • Cultural Change In The Tourism Industry
  • Socially Responsible Tourism

This Professional Certificate Course in Strategic Planning and Analysis in Tourism offers a comprehensive understanding of strategic principles in the tourism sector. Participants will delve into the concept and levels of strategic planning, exploring stakeholder engagement theories and analysis, diverse types of marketing evaluation, and emerging trends. The course also covers crucial aspects such as corporate social responsibility, business ethics in tourism, and the cultural dynamics influencing change in the tourism industry.

This Professional Certificate Course in Strategic Planning and Analysis in Tourism provides a thorough exploration of strategic concepts crucial for effective tourism management. Participants will gain insights into the levels of strategic planning, engage with stakeholder theories and analysis, and evaluate marketing campaigns, keeping abreast of the latest trends. The course delves into ethical considerations, emphasizing corporate social responsibility in tourism, business ethics, and the cultural dynamics that drive change in the industry. As a result, learners will emerge with a comprehensive skill set, ready to navigate the complexities of strategic planning and analysis in the ever-evolving landscape of the tourism sector.

  • Course Structure and Assessment Guidelines

    Watch this video to gain further insight.

  • Navigating the MSBM Study Portal

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  • Interacting with Lectures/Learning Components

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  • Strategic Planning and Analysis in Tourism

    Self-paced pre-recorded learning content on this topic.

  • Strategic Planning and Analysis in Tourism

    Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience,

  • Tourism Managers and Executives
  • Hospitality Industry Professionals
  • Marketing and Promotion Specialists
  • Destination Management Professionals
  • Tourism Policy Analysts
  • Business Development Specialists
  • Travel Agency Owners and Staff
  • Academic Researchers in Tourism
  • Cultural and Social Responsibility Advocates

£ 44 £ 78

  • Access to this course.
  • Access to learning community.
  • Access to library.
  • Learn at your own pace.
  • Tests to boost your learning.
  • Digital certificate when eligible.

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A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

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Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

Identity verification

Our certificates and ID cards are verifiable and are strong proof of learnership.

Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Earn certificates to add to your LinkedIn profile.

Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.

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