Masters Degree in Continuing Education in Business Administration (MBA - BA)
The Master in Business Administration (MBA) equips future leaders with strategic, analytical, and managerial skills to excel in a dynamic global marketplace.
Through a blend of theory and real-world application, students develop expertise in finance, marketing, operations, and leadership. This transformative program fosters critical thinking, innovation, and ethical decision-making. Ideal for aspiring professionals, the MBA opens doors to high-impact roles across industries worldwide.
Course Details
The MBA program empowers aspiring professionals with strategic, analytical, and leadership skills to excel in a competitive global business environment.
It blends theoretical knowledge with practical application through case studies, simulations, and real-world projects. Core disciplines include finance, marketing, HR, leadership, research, and global enterprise management. Graduates emerge as well-rounded, decision-oriented leaders ready to drive organizational success and innovation.
After the successful completion of this course, you will understand the following:
- Develop and apply strategic frameworks to analyze, plan, and implement long-term business objectives.
- Critically evaluate leadership styles and implement effective strategies to lead organizational transformation.
- Formulate HR strategies that align with business goals and enhance employee performance and engagement.
- Design and evaluate marketing strategies that create value and deliver competitive advantage.
- Apply financial tools and insights to inform strategic decisions and ensure financial sustainability.
- Conduct rigorous academic and applied research using appropriate methodologies and data analysis techniques.
- Develop strategies to foster employee engagement and promote continuous learning within organizations.
- Analyze the impact of globalization on business operations and formulate strategies for international markets.
- Integrate cross-functional business knowledge to solve complex managerial problems and optimize performance.
- Assess organizational dynamics and apply leadership techniques to influence behavior and drive change.
- Demonstrate independent research skills by investigating a complex business issue and presenting evidence-based solutions.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to
MSBM accreditation in about us for more details.
University Progression
Entry Requirements
This course has no strict entry requirements. Students who hold an IPGD or SEMP following their bachelor's degree are eligible to enroll in the Master of Business Administration programme.
Course Modules
This module provides the most critical information about the study course and assignment submission.
This module explores the formulation, implementation, and evaluation of business strategies to achieve competitive advantage.
Students examine industry dynamics, strategic positioning, and innovation-led growth. Case-based learning encourages critical evaluation of global strategic decisions. Emphasis is placed on sustainability, agility, and long-term value creation.
This module focuses on leading organizations through change, uncertainty, and growth. Students explore leadership theories, ethical decision-making, and visionary thinking. The course highlights strategic influence, negotiation, and stakeholder engagement. Emphasis is placed on values-driven leadership and transformation.
Students examine how HR strategies align with organizational objectives and enhance workforce performance. Topics include talent acquisition, performance management, employee relations, and workforce planning. The module emphasizes ethical practices and diversity in global HR contexts. Technology-driven HR and data analytics are also explored.
This module equips students with advanced knowledge of market analysis, branding, and customer-centric strategies. Learners explore digital transformation, global marketing trends, and competitive positioning. Emphasis is placed on value creation and marketing innovation. Real-world cases offer insight into consumer behavior and strategic marketing planning.
This module focuses on financial strategies that support long-term business growth and sustainability. Students explore capital structure, investment appraisal, risk management, and value creation. It integrates theory with practical tools for strategic financial decision-making. Global financial markets and ethical finance are also examined.
This module develops students’ skills in designing and conducting business research with academic rigor. It covers qualitative and quantitative methods, data analysis, and interpretation techniques. Students learn to formulate research questions aligned with real-world business challenges. The focus is on ethical, evidence-based inquiry that supports strategic decision-making.
This module explores strategies to enhance employee engagement and foster a learning culture. Key topics include motivation, knowledge sharing, performance feedback, and leadership influence. It examines how learning organizations adapt and thrive in changing environments. Students assess tools and practices that drive continuous improvement and innovation.
This module provides a comprehensive understanding of core business functions and managerial practices. It covers strategic planning, operations, marketing, HR, and finance integration. Students assess how internal and external environments influence business success. The focus is on effective resource management, innovation, and ethical practices.
This module examines the structure and strategy of businesses operating across borders. Students analyze the challenges of international markets, cultural diversity, and global competition. Topics include global supply chains, international finance, and cross-cultural leadership. The module prepares students for roles in multinational and transnational organizations.
This module explores the relationship between leadership, individual behaviour, and organisational performance. Topics include leadership styles, team dynamics, motivation, communication, and culture. Students analyse behavioural patterns and their impact on productivity and change. The module equips students to lead ethically and influence positive organisational outcomes.
The thesis is a capstone research project that allows students to investigate a complex business issue in depth. Students apply critical thinking, research skills, and theoretical frameworks to solve real-world challenges. The process includes proposal development, literature review, data collection, analysis, and reporting. It culminates in a scholarly, professionally presented dissertation aligned with strategic business objectives
Workshops
Workshops are conducted through live webinars for online students.
Visa Requirements
There is no Visa requirement for this programme.