(Duplicate) Special Executive Masters Program in International Banking and Finance in London 2024

• Research Philosophies and Principles

    

• VIDEO - Overview of the Research Onion

  Watch this video to gain further insight.

• Selecting a Research Topic

   

• Searching and Reviewing Literature

   

• VIDEO - How to write a Literature Review

  Watch this video to gain further insight.

• Developing conceptual Framework

   

• PDF - How to create a Conceptual Framework

  Downloadable material to advance your understanding of this module.

• Research Strategy and Design

   

• Research Methods I

  Self-paced pre-recorded learning content on this topic.

• Research Methods II

  Self-paced pre-recorded learning content on this topic.

• PDF - How Observation is Used As a Research Method

  Downloadable material to advance your understanding of this module.

• Research Methods: Data Analysis

  Self-paced pre-recorded learning content on this topic.

• Research Proposal and Writing Up

   

• Research Ethics

  Self-paced pre-recorded learning content on this topic.

• QUIZ - Advanced Business Research Methods

  Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

The Media and Communication Industry module provides an overview of the industry's historical and contemporary landscape, its structure and players, and the role of media in shaping society and culture. The course explores various aspects of media and communication, including journalism, advertising, public relations, and new media.

• Communication as Interaction

  Self-paced pre-recorded learning content on this topic.

• Culture, Mindsets And Behaviour

  This lecture explores the concept of culture, mindsets and behaviour

• CASE STUDY - Starbucks's Misunderstandings In Australia

  Watch this video to gain further insight.

• Cross-Cultural Consumer Behavior

  This lecture defines the concept of cross-cultural consumer behaviour

• Global vs Local Consumerism

  This lecture describes to the learner the concept of global and local consumerism

• Convergence Of Marketing Environments

  This lecture explores convergence of marketing environments

• CASE STUDY - MasterCard Global Targeted Content Marketing

  Watch this video to gain further insight.

• Cross-Cultural Market Research

  This lecture describes the concept of cross-cultural market research

• Buyer Behaviour And Targeting

  This lecture focuses on buyer behaviour and targeting

• Global vs Local Consumerism II

  This lecture further explores global and local consumerism

• CASE STUDY - How Starbucks is using pricing strategy for profit maximization

  Downloadable material to advance your understanding of this module.

• International Pricing

  This lecture defines the concept of international pricing

• Distribution, Sales Promotion And Market Entry Strategy

  This lecture explores distribution, sales promotion and market entry strategy

• RESEARCH - Market entry strategies of passenger carmakers

  Downloadable material to advance your understanding of this module.

• International Marketing Communications And Buyer Behaviour

  This concept explores international marketing communications and buyer behaviour

• Improving International Marketing Communications And Promotions

  This lecture elaborates improving international marketing communications and promotions

• Critical Reflection Of Key Issues In International Marketing Strategy

  This lecture elaborates on critical reflection of key issues in international marketing strategy

• QUIZ - Strategic Marketing

  Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

• Introduction To Strategic Operations Management

  This lecture introduces the learner to strategic operations management

• Strategic Thinking For Operations

  This lecture explores strategic thinking for operations

• CASE STUDY - Making Operations and Logistic choices

  Downloadable material to advance your understanding of this module.

• Operations Strategy Planning

  This lecture defines operation strategy planning

• Product And Process Design

  This lecture focuses on product and process design

• Supply Chain Network Design

  This lecture defines supply chain network design

• CASE STUDY - The digital transformation of supply chains

  Watch this video to gain further insight.

• Layout And Flow Design

  This lecture defines layout and flow design

• Process Technology

  This lecture explores process technology

• Hr Issues And Job Design

  This lecture explores HR issues and job design

• CASE STUDY - Combining Information and Operational Technology

  Watch this video to gain further insight.

• Improvement And Quality In Operations

  This lecture focuses on the technique of operations

• Planning And Control I: Capacity And Demand

  This lecture explores planning and control

• CASE STUDY - Managing capacity during Nissan production cuts

  Downloadable material to advance your understanding of this module.

• Planning And Control II: Inventory And Scheduling

  This lecture further elaborates on planning and control

• Challenges For The Future

  This lecture analyses the challenges for the future

• QUIZ - Operations Management

  Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

This course teaches students to comprehend the concerns and challenges that strategic management managers encounter. It introduces students to concepts, methodological techniques, and instruments that are applicable to the analysis of an organization's strategic position. Students will learn how to establish and implement strategies and policies, as well as their significant operational implications, in this course.

• CASE STUDY - Strategic Management Approach by TESCO

  Watch this video to gain further insight.

• Analysing Business Environment and its Impact on Strategic Decision Making

   

• Understanding the External Business Environment Dynamics

  Self-paced pre-recorded learning content on this topic.

• Understanding The Internal Business Environment Dynamics

  Self-paced pre-recorded learning content on this topic.

• CASE STUDY - Staying ahead in a competitive environment

  Downloadable material to advance your understanding of this module.

• CASE STUDY - McDonald's strategic partnership for innovation as competitive advantage

  Watch this video to gain further insight.

• Understanding Market Situational Analysis and Organisational Position Measurement

  Self-paced pre-recorded learning content on this topic.

• Analysing The Effects Of Exiting Plans On Organisation

   

• Understanding Mandatory Competency & Competitive Advantage of An Organisation

  Self-paced pre-recorded learning content on this topic.

• Understanding The Relationship Between Corporate, Business & Operational Strategies

  Self-paced pre-recorded learning content on this topic.

• Understanding Strategic Models & Tools

  Self-paced pre-recorded learning content on this topic.

• Analysing and deciding on the strategic options

   

• Developing Appropriate Vision, Mission & Strategic Goals For An Organisation

  Self-paced pre-recorded learning content on this topic.

• Developing An Agreed Strategy Plan For New Action Plan

  Self-paced pre-recorded learning content on this topic.

• Proposing an Effective Structure For Building Efficient Relationships With Stakeholders

  Self-paced pre-recorded learning content on this topic.

• CASE STUDY - Ethics and CSR at Honda

  Downloadable material to advance your understanding of this module.

• Understanding organisational strategic change management

  Self-paced pre-recorded learning content on this topic.

• Implementing Strategic Plan

  Self-paced pre-recorded learning content on this topic.

• QUIZ - Strategic Management

  Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.