Professional Certificate Course in Analysis and Forecasting in Digital Marketing in Saint Andrew 2024
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Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
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Professional Certificate Courses
These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).
Professional Certificate Course in Analysis and Forecasting in Digital Marketing
⦁ Apply SWOT Analysis Techniques to Assess the Strengths, Weaknesses, Opportunities, and Threats Inherent in Digital Marketing Strategies.
⦁ Utilise TOWS Matrix Analysis to Strategise Digital Marketing Plans by Aligning Internal Strengths and Weaknesses with External Opportunities and Threats.
⦁ Demonstrate Proficiency in Scenario Planning for Digital Marketing, Forecasting Future Trends, and Anticipating Outcomes to Develop Effective Strategies.
⦁ Understand and Implement Strategies in Digital Marketing That Create and Deliver Value Propositions Aligned with Target Audience Needs.
⦁ Explore and Navigate Different Marketing Intelligence Systems and Software Tools Used in Digital Marketing to Interpret Data and Derive Actionable Insights.
⦁ Classify Diverse Digital Media Types in Marketing Campaigns and Apply Measurement Metrics to Assess Their Effectiveness and Performance.
⦁ Create and Use a Digital Marketing Scorecard to Evaluate and Monitor Key Performance Indicators (KPIs) to Measure the Success of Digital Marketing Campaigns.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.Entry Requirements
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Digital Marketing Analyst
- Marketing Strategy Consultant
- Digital Marketing Planner
- Marketing Intelligence Specialist
- Digital Media Analyst
- Marketing Performance Manager
- Digital Marketing Strategist
- Marketing Data Scientist
Course Modules
The Analysis and Forecasting in Digital Marketing course empowers participants with strategic skills and methodologies to navigate the complexities of digital marketing landscapes. This course is ideal for professionals seeking to enhance their analytical proficiency and drive strategic decision-making in the realm of digital marketing.
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Course Structure and Assessment Guidelines
Watch this video to gain further insight.
-
Navigating the MSBM Study Portal
Watch this video to gain further insight.
-
Interacting with Lectures/Learning Components
Watch this video to gain further insight.
-
Analysis and Forecasting in Digital Marketing
Self-paced pre-recorded learning content on this topic.
-
Analysis and Forecasting in Digital Marketing
Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
⦁ Apply SWOT Analysis Techniques to Assess the Strengths, Weaknesses, Opportunities, and Threats Inherent in Digital Marketing Strategies.
⦁ Utilise TOWS Matrix Analysis to Strategise Digital Marketing Plans by Aligning Internal Strengths and Weaknesses with External Opportunities and Threats.
⦁ Demonstrate Proficiency in Scenario Planning for Digital Marketing, Forecasting Future Trends, and Anticipating Outcomes to Develop Effective Strategies.
⦁ Understand and Implement Strategies in Digital Marketing That Create and Deliver Value Propositions Aligned with Target Audience Needs.
⦁ Explore and Navigate Different Marketing Intelligence Systems and Software Tools Used in Digital Marketing to Interpret Data and Derive Actionable Insights.
⦁ Classify Diverse Digital Media Types in Marketing Campaigns and Apply Measurement Metrics to Assess Their Effectiveness and Performance.
⦁ Create and Use a Digital Marketing Scorecard to Evaluate and Monitor Key Performance Indicators (KPIs) to Measure the Success of Digital Marketing Campaigns.
The Analysis and Forecasting in Digital Marketing course empowers participants with strategic skills and methodologies to navigate the complexities of digital marketing landscapes. This course is ideal for professionals seeking to enhance their analytical proficiency and drive strategic decision-making in the realm of digital marketing.
-
Course Structure and Assessment Guidelines
Watch this video to gain further insight.
-
Navigating the MSBM Study Portal
Watch this video to gain further insight.
-
Interacting with Lectures/Learning Components
Watch this video to gain further insight.
-
Analysis and Forecasting in Digital Marketing
Self-paced pre-recorded learning content on this topic.
-
Analysis and Forecasting in Digital Marketing
Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Digital Marketing Analyst
- Marketing Strategy Consultant
- Digital Marketing Planner
- Marketing Intelligence Specialist
- Digital Media Analyst
- Marketing Performance Manager
- Digital Marketing Strategist
- Marketing Data Scientist
Single Course Purchase
(Buy Lifetime Access)What you will get:
- Access to this course.
- Access to library.
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Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
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Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
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Our programmes are fully accredited by relevant awarding bodies all over the world.
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You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Why MSBM?
Learn at your pace
Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
Exclusive study groups
Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
Identity verification
Our certificates and ID cards are verifiable and are strong proof of learnership.
Accredited Courses
Our programmes are fully accredited by relevant awarding bodies all over the world.
A community of true professionals
You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Earn certificates to add to your LinkedIn profile.
Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.
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