Average Completion Time
2 WeeksAccreditation
3 CPD HoursLevel
AdvancedStart Time
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Professional Certificate Courses
These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).
Professional Certificate Course in Managing Customer Experience Communication
"This course aims to explore the intricate link between buyer behavior and effective promotional strategies, emphasizing e-consumer behavior within the digital landscape. Participants will delve into the pivotal role of digital technologies in elevating customer experience, leveraging algorithms, artificial intelligence, mastering online complaint resolution, and post-purchase management. Moreover, it covers integrated marketing communications and relationship marketing, equipping learners with the expertise to assess marketing metrics for proficient customer relationship management upon completion.""After completing this course successfully, learners will gain proficiency in the following key areas:
- Understanding buyer behavior and effective promotional strategies.
- Analyzing e-consumer behavior in the digital realm.
- Implementing digital technologies to enhance customer experience.
- Harnessing algorithms and Artificial Intelligence for effective utilization.
- Excelling in online complaint handling and post-purchase management.
- Implementing integrated marketing communications and relationship marketing strategies.
- Evaluating marketing metrics for proficient customer relationship management."
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.Entry Requirements
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Customer Experience Communication Manager
- Customer Journey Communication Specialist
- Experience Design and Communications Lead
- Customer Relations Communications Coordinator
- Brand Experience Manager
- Customer Engagement Strategist
- Digital Customer Experience Manager
- Customer Experience Communications Analyst
- User Experience Communication Consultant
- Customer Insight and Engagement Officer
Course Modules
This course aims to explore the relationship between buyer behavior and promotional strategies, with a specific focus on e-consumer behavior in a digital context.
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VIDEO - Course Structure and Assessment Guidelines
Watch this video to gain further insight.
-
Navigating the MSBM Study Portal
Watch this video to gain further insight.
-
Interacting with Lectures/Learning Components
Watch this video to gain further insight.
-
Managing Customer Experience Communication
Self-paced pre-recorded learning content on this topic.
-
Managing Customer Experience Communication
Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
"After completing this course successfully, learners will gain proficiency in the following key areas:
- Understanding buyer behavior and effective promotional strategies.
- Analyzing e-consumer behavior in the digital realm.
- Implementing digital technologies to enhance customer experience.
- Harnessing algorithms and Artificial Intelligence for effective utilization.
- Excelling in online complaint handling and post-purchase management.
- Implementing integrated marketing communications and relationship marketing strategies.
- Evaluating marketing metrics for proficient customer relationship management."
This course aims to explore the relationship between buyer behavior and promotional strategies, with a specific focus on e-consumer behavior in a digital context. It will examine the impact of digital technologies on customer experience, including the use of algorithms and artificial intelligence. The course will also cover topics such as online complaint handling and post-purchase management, integrated marketing communications, and relationship marketing. Additionally, students will learn how to evaluate marketing metrics to manage customer relationships effectively.
This course aims to explore the relationship between buyer behavior and promotional strategies, with a specific focus on e-consumer behavior in a digital context.
-
VIDEO - Course Structure and Assessment Guidelines
Watch this video to gain further insight.
-
Navigating the MSBM Study Portal
Watch this video to gain further insight.
-
Interacting with Lectures/Learning Components
Watch this video to gain further insight.
-
Managing Customer Experience Communication
Self-paced pre-recorded learning content on this topic.
-
Managing Customer Experience Communication
Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Customer Experience Communication Manager
- Customer Journey Communication Specialist
- Experience Design and Communications Lead
- Customer Relations Communications Coordinator
- Brand Experience Manager
- Customer Engagement Strategist
- Digital Customer Experience Manager
- Customer Experience Communications Analyst
- User Experience Communication Consultant
- Customer Insight and Engagement Officer
Single Course Purchase
(Buy Lifetime Access)What you will get:
- Access to this course.
- Access to library.
Unlimited PCC Subscription
What you will get:
- Access to this course.
- Access to additional courses.
- Access to library.
- Digital certificates.
Unlimited APCC & PCC Subscription
What you will get:
- Access to this course.
- Access to additional courses.
- Access to library.
- Digital certificates.
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Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
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Our programmes are fully accredited by relevant awarding bodies all over the world.
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You’ll be able to connect with other learners throughout your learning journey.
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Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Why MSBM?
Learn at your pace
Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
Exclusive study groups
Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
Identity verification
Our certificates and ID cards are verifiable and are strong proof of learnership.
Accredited Courses
Our programmes are fully accredited by relevant awarding bodies all over the world.
A community of true professionals
You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Earn certificates to add to your LinkedIn profile.
Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.
![certificate-image](https://msbm.org.uk/137-images/banners/linkedin-certificate.png)
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Online courses with compact learning chapters enable you to learn business skills faster than ever.Study Online
Get easy access to study materials online. All distance learning courses are 100% online and self-paced.Global Community
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Prove your skills
Earn certificates to add to your LinkedIn profile.
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