The International Postgraduate Diploma (IPGD) in Media and Entertainment aims to equip students with a comprehensive understanding of global media and entertainment industry dynamics, focusing on production, management, and business strategies. This program combines practical skills with theoretical insights, preparing graduates to innovate and excel in a rapidly evolving industry.
Course Details:
Management Information System: Understand the role of information systems in managing media operations and supporting decision-making processes in entertainment organizations.
Media and Communication Industry: Explores the dynamics and structure of the media sector.
Operations Management: Explore critical principles of operations management and how they apply to media production and entertainment business workflows.
Events Planning and Management: Provides insights into organizing, coordinating, and managing events, from concept to execution, focusing on industry best practices.
Strategic Management: Discusses formulating, implementing, and evaluating cross-functional decisions that enable organizations to achieve long-term objectives.
Business Research Methods: Introduces techniques for conducting rigorous business research, including data collection, analysis, and interpretation, to support strategic decision-making.
Assessment: Graduation Project (GP)
After completing the coursework, students must complete a graduation project (GP) integrating knowledge from all modules. This project assesses their ability to apply current practices in media and entertainment and solidifies their comprehensive understanding of the field.
Programme Structure and Credits:
This programme comprises six modules with 30 ECTS and 1 GP of 30 ECTS.