The aim of an "International Business Management" course is to provide students with a comprehensive understanding of the various factors that influence the management of businesses that operate in a global environment. The course aims to develop students' knowledge and skills in areas such as global market entry strategies, international trade agreements, global supply chain management, cross-cultural communication and negotiation, international finance, and international human resource management.

After the successful completion of this course, you will understand the following;

International Business Environment:

• Internationalisation of business.
• International business environment.
• Evaluating the country’s attractiveness.
• Analysing the business environment of the host country.
• Liberalisation Vs. Deregulation.
• Modes of Conducting International Business.
• Revolutionary economic trends.

Managing International Trade:

• General agreement on tariffs and trade.
• Principles of General Agreement on Tariffs and Trade.
• World trade organisation.
• Global Competitiveness
• Models of International Business.
• Regional Trading Blocs.
• Major Trade Blocs - ASEAN, EU, MERCOSUR, NAFTA.

Strategic Approach To International Business:

• Standardisation Vs Differentiation.
• Types of International Strategy.
• Global Portfolio Management.
• Modes of global portfolio management.
• Modes of Entry.

 International Business Operations:

• International Business Operations.
• Factors Impacting Production.
• Make or Buy Decisions.
• Supply Chain Issues.
• Global Supply Chain Optimisation.
• Global Marketing Mix.
• Financing In International Business.
• Foreign Exchange Risks.
• Conflict Management.
• International Negotiations.
• Ethical Issues In International Business.

 Organisational Structures In International Business:

• Organisational Structures in international business
• Centralisation Vs. Decentralisation.
• Subsidiary board of directors.
• Performance Management.
• Control mechanisms - Approaches and constraints.
• Performance Evaluation System.
• HRM issues.
• Managing expatriates. 

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

• International Business Manager
• Global Operations Manager
• International Sales Manager
• Export Manager
• International Marketing Manager
• Supply Chain Manager
• International Trade Specialist
• Cross-Cultural Communication Specialist
• Global HR Manager
• International Financial Analyst
• International Business Consultant