Professional Certificate Course in Consumer Behaviour in Different Organizational Contexts in Kocani 2024
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Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
Start Time
Anytime
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Professional Certificate Courses
These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).
This course aims to explore the different types of customers and their behaviour, with a focus on B2B, B2C, and C2C contexts, as well as the impact of social influences on consumer intentions and behaviour. Additionally, the course will examine how consumer behaviour varies in different organizational and marketing contexts, providing students with a comprehensive understanding of the factors that influence consumer decision-making.
After the successful completion of the course, you will be able to learn about the following,
- What are the types of customers?
- Consumer behaviour in B2B, B2C and C2C context.
- Consumer behaviour in different organisational contexts.
- Marketing Context in C2C vs B2C vs B2B.
- Social influences on intentions and behaviour.
This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings.
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Consumer Behaviour In Different Organizational Contexts
Self-paced pre-recorded learning content on this topic.
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Consumer Behaviour In Different Organizational Contexts
Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Organizational Behaviour Analyst
- Market Research Manager
- B2B Marketing Specialist
- Consumer Insights Consultant
- Business Development Manager
- Corporate Strategy Manager
- Customer Experience Designer
- Sales Operations Manager
- Key Account Manager
- Procurement Specialist
MKD 1,785 MKD 3,213
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Why MSBM?
Learn at your pace
Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
Exclusive study groups
Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
Identity verification
Our certificates and ID cards are verifiable and are strong proof of learnership.
Accredited Courses
Our programmes are fully accredited by relevant awarding bodies all over the world.
A community of true professionals
You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
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Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.
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