Advanced Professional Certificate in Data Analytics and Strategies in Hampshire 2024

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Average Completion Time

1 Month

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Accreditation

5 CPD Hours

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Level

Advanced

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Start Time

Anytime

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100% Online

Study online with ease.

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Unlimited Access

24/7 unlimited access with pre-recorded lectures.

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Low Fees

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Advanced Professional Certificate Courses

These are short online certificate courses of a more advanced nature designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).

Advanced Professional Certificate in Data Analytics and Strategies in Hampshire 2024
Discount Icon £ 216 £ 120
Limited time offer.

This course is designed to empower participants with a deep understanding of Data Analytics and Strategies in the digital realm. Covering Metrics and KPIs, participants will explore key indicators, data-driven optimization, and ethical considerations in KPI monitoring. In the section on Digital Marketing Strategies, participants will analyze successful case studies, evaluate channel strengths and weaknesses, navigate legal considerations, and understand the importance of customer engagement. The course culminates in Advanced Analytics and Emerging Trends, equipping participants with advanced techniques, the concept of data mining, and strategies for creating customer-centric campaigns in the evolving digital landscape. Throughout, participants will gain the skills to adapt to emerging trends and technologies in the dynamic field of digital marketing.


This course empowers participants with a profound grasp of Data Analytics and Strategies in the digital domain. It covers Metrics, KPIs, and Digital Marketing Strategies, guiding participants through ethical considerations, legal aspects, and advanced techniques to navigate the evolving digital landscape and adapt to emerging trends in the dynamic field of digital marketing.

After the successful completion of this course, you will understand the following;

Introduction to Digital Analytics
  • Digital analytics and its importance in digital marketing
  • Overview of key digital channels and data sources
  • Web analytics and digital tracking tools
  • The differences between web analytics and digital analytics
  • Examples of how digital analytics can be used to inform business decisions and strategies


Data Collection and Analysis
  • Best practices for collecting and organizing digital data
  • How to use digital analytics tools to analyze data and gain insights
  • Data visualization techniques and tools for presenting data effectively
  • Strategies for collecting data from different digital channels, including social media, email, and mobile apps
  • Best practices for analyzing and interpreting data to drive actionable insights

Metrics and KPIs
  • Key performance indicators (KPIs) for digital marketing
  • KPI for Different Digital Channels
  • Using data to optimize digital marketing campaigns and drive results
  • How to establish meaningful KPIs that align with business objectives and goals
  • The impact of external factors, on KPIs and digital marketing campaigns.
  • The ethical considerations involved in setting and monitoring KPIs in digital marketing.

Digital Marketing Strategies
  • The key elements of a successful digital marketing strategy.
  • Analyze case studies and examples of successful digital marketing strategies to identify common best practices and successful tactics.
  • Evaluate the strengths and weaknesses of different digital marketing channels.
  • Legal considerations in digital marketing.
  • Dealing with negative reviews and comments.
  • The importance of customer engagement and relationship management in digital marketing.


Advanced Analytics and Emerging Trends
  • Advanced analytics techniques and tools
  • Preparing for the future of digital analytics and marketing
  • Concept of data mining and customer journey mapping and be able to create customer-centric marketing campaigns.
  • How to stay up-to-date with emerging trends and technologies in digital marketing and be able to adapt to changes in the industry.






  • Course Structure and Assessment Guidelines

    Watch this video to gain further insight.

  • Navigating the MSBM Study Portal

    Watch this video to gain further insight.

  • Interacting with Lectures/Learning Components

    Watch this video to gain further insight.

  • Digital Marketing Strategies

    Self-paced pre-recorded learning content on this topic.

  • Introduction to Digital Analytics

    Self-paced pre-recorded learning content on this topic.

  • Advanced Analytics and Emerging Trends

    Self-paced pre-recorded learning content on this topic.

  • Data Collection and Analysis

    Self-paced pre-recorded learning content on this topic.

  • Metrics and KPIs for Digital Marketing

    Self-paced pre-recorded learning content on this topic.

  • Data Analytics and Strategies

    Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Data Analytics Specialist
  • Strategic Insights Analyst
  • Analytics Strategist
  • Data Strategy Consultant
  • Analytics Solutions Architect
  • Strategic Data Analyst
  • Data Intelligence Manager
  • Analytics and Strategy Coordinator
  • Data Optimization Specialist
  • Strategic Analytics Advisor

£ 120 £ 216

  • Access to this course.
  • Access to learning community.
  • Access to library.
  • Learn at your own pace.
  • Tests to boost your learning.
  • Digital certificate when eligible.

All our programmes include:

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Real-world case studies and Testimonials

With real-world projects and immersive content built in partnership with top-tier companies, you’ll master the tech skills companies want.

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Excellent learner support

Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you and keeping you on track.

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Exclusive access to our professional community

Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you and keeping you on track.

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Flexible learning model

Tailor a learning plan that fits your busy life. Learn at your own pace and reach your personal goals on the schedule that works best for you.

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Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

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Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

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Identity verification

Our certificates and ID cards are verifiable and are strong proof of learnership.

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Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

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A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

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Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

Identity verification

Our certificates and ID cards are verifiable and are strong proof of learnership.

Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Earn certificates to add to your LinkedIn profile.

Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.

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