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Professional Certificate Course in External and Internal Environment for Designing Marketing Plan in Halton 2024
Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
Start Time
Anytime
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Low Fees
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Professional Certificate Courses
These are short online certificate courses designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).
This course provides a holistic perspective on market planning by examining both external and internal environments. From dissecting industry competitiveness using Porter’s Five Forces to strategic analysis with McKinsey’s Seven S Model, participants will gain insights into the intricacies of effective marketing strategies.
After the successful completion of the course, you will be able to learn about the following,- Develop the ability to define and understand the components of the marketing environment.
- Acquire knowledge and skills related to implementing innovation in marketing strategies.
- Gain proficiency in conducting PESTLE analysis to assess external factors influencing business environments.
- Understand and apply the BCG matrix for strategic analysis of a product or business portfolio.
- Develop a comprehensive understanding of Porter’s Five Forces model for analyzing industry competitiveness.
- Explore the role of marketing in Corporate Social Responsibility (CSR) initiatives.
- Familiarize yourself with McKinsey’s Seven S Model for organizational analysis and strategic planning.
Discover the nuances of the marketing environment with a focus on PESTLE analysis and strategic innovation. Dive into tools like the BCG matrix for product portfolio evaluation and explore the role of marketing in Corporate Social Responsibility (CSR). This course ensures a well-rounded understanding of essential frameworks for designing impactful marketing plans.
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Understanding External and Internal Environment for designing a market plan
Self-paced pre-recorded learning content on this topic.
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External and Internal Environment for Designing a Market Plan
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The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Marketing Strategist
- Market Analyst
- Corporate Social Responsibility Manager
- Strategic Planner
- Innovation Specialist
- Product Portfolio Manager
- Industry Analyst
- Marketing Environment Analyst
£ 42 £ 75
- Access to this course.
- Access to learning community.
- Access to library.
- Learn at your own pace.
- Tests to boost your learning.
- Digital certificate when eligible.
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Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you and keeping you on track.
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Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you and keeping you on track.
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Why MSBM?
Learn at your pace
Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
Exclusive study groups
Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
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Our certificates and ID cards are verifiable and are strong proof of learnership.
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Our programmes are fully accredited by relevant awarding bodies all over the world.
A community of true professionals
You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Why MSBM?
Learn at your pace
Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.
Exclusive study groups
Our learners may be paired into study groups to help them keep tabs on group assignments and projects.
Identity verification
Our certificates and ID cards are verifiable and are strong proof of learnership.
Accredited Courses
Our programmes are fully accredited by relevant awarding bodies all over the world.
A community of true professionals
You’ll be able to connect with other learners throughout your learning journey.
Unlimited Tutor Support
Our learners get unlimited support from our academic team.
Earn certificates to add to your LinkedIn profile.
Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.
Learn Fast
Online courses with compact learning chapters enable you to learn business skills faster than ever.
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Get easy access to study materials online. All distance learning courses are 100% online and self-paced.
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