(Duplicate) Masters of Business Administration in Marketing (MBA - M)
This MBA in Marketing course equips you with advanced strategies in consumer behavior, digital marketing, and brand management. Gain expertise in market research, data analysis, and customer relationship management. Develop the skills to drive innovation, enhance brand value, and lead successful marketing campaigns. Prepare to make impactful decisions and lead in today’s dynamic business environment.
Course Details
The MBA in Marketing provides a comprehensive understanding of modern marketing principles and practices. Students will explore key areas such as consumer behavior, digital marketing, brand management, and strategic communication. The program emphasizes data-driven decision-making, market research, and customer-centric strategies. Through case studies and hands-on projects, students develop the skills needed to craft innovative marketing solutions. Graduates will be prepared to lead marketing teams and drive growth in a competitive global marketplace.
After the successful completion of this course, you will understand the following:
- Analyze how socioeconomic and legal factors impact business operations and decision-making.
- Understand fundamental accounting and finance principles to interpret financial statements and assess organizational performance.
- Apply marketing concepts and strategies to effectively reach and engage target audiences.
- Develop skills for managing human resources to enhance employee performance and organizational culture.
- Formulate and evaluate business strategies that align with organizational goals and market conditions.
- Demonstrate the ability to make sound marketing-related decisions that support effective business organization and growth.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to
MSBM accreditation in about us for more details.
Entry Requirements
This course has no strict entry requirements. Students who hold their IPGD or SEMP following their bachelor's degrees are eligible to enroll in Masters of Business Administration in Marketing programs.
Workshops
Workshops are conducted through live webinars for online students.
Visa Requirements
There is no Visa requirement for this programme.
