Master of Business Administration In International Business (MBA - IB)
This programme offers a comprehensive understanding of international business, focusing on the critical factors shaping global operations and strategies. Students will develop essential competencies in finance, human resources, and marketing to effectively analyze and enhance organizational performance. Practical knowledge of socioeconomic and legal impacts on business operations equips learners to make informed decisions in a complex global market. Emphasis on cross-cultural management prepares students to lead diverse teams and operations worldwide. Graduates will be ready to create, implement, and adapt strategies that align with organizational goals and the global business landscape.
Course Details
The programme provides a solid foundation in accounting and finance to assess organizational performance, alongside strategies for engaging diverse markets effectively. Students will explore human resource management principles that enhance organizational culture and employee performance. Additionally, the programme covers socio-economic, legal, and cultural considerations that influence international decision-making, with hands-on learning in developing business strategies tailored for global environments. The course equips students with strategic skills to lead and adapt within a globally competitive landscape.
After the successful completion of this course, you will understand the following:
- Examine the influence of socioeconomic and legal factors on business operations and decision-making processes.
- Gain a solid foundation in accounting and finance principles to analyze financial statements and evaluate organizational performance.
- Utilize marketing strategies to connect with and engage target audiences effectively.
- Build competencies in human resource management to foster employee performance and strengthen organizational culture.
- Design and assess business strategies that align with organizational objectives and respond to market dynamics.
- Understand global market trends and develop strategies for managing cross-cultural teams and international business activities effectively.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to
MSBM accreditation in about us for more details.
University Progression
Entry Requirements
This course has no strict entry requirements. Students who hold an IPGD or SEMP following their bachelor's degree are eligible to enroll in the Master of Business Administration in International Business programme.
Course Modules
This module provides the most critical information about the study course and assignment submission.
The Socioeconomic and Legal Environment module explores how economic conditions, social factors, and legal frameworks impact business operations. It covers economic indicators, social trends, business law, and regulatory compliance, with a focus on global trade, ethics, and governance. The module prepares learners to analyze these environmental influences on business strategies and decisions. Case studies offer practical insights into navigating socioeconomic and legal challenges.
The Accounting and Finance module covers key concepts in financial reporting, analysis, and decision-making. It includes foundational accounting principles, such as preparing financial statements (balance sheet, income statement, cash flow), budgeting, and cost management. In finance, topics include investment analysis, capital budgeting, financial markets, and risk management. This module aims to equip learners with the skills to interpret financial data, manage resources effectively, and support strategic business decisions.
The Marketing and Marketing Management module focuses on strategies for creating, communicating, and delivering value to customers. Key topics include market research, consumer behavior, segmentation, targeting, and positioning. It also covers the marketing mix (product, price, place, promotion), digital marketing, and brand management. Learners gain skills to analyze market trends, develop effective marketing plans, and adapt to changing consumer needs and competitive landscapes. This module prepares students to make data-driven marketing decisions and create impactful campaigns.
The Human Resources Management and Management Skills module covers essential HR functions and leadership skills for effective team and organizational management. Topics in HR include recruitment, talent development, performance management, compensation, and labor relations, emphasizing how to attract, retain, and develop a skilled workforce. Management skills focus on leadership, communication, decision-making, conflict resolution, and emotional intelligence. This module equips learners with tools to manage people effectively, foster a positive work culture, and align HR practices with organizational goals.
The Business Strategy module explores frameworks and tools for crafting, implementing, and evaluating organizational strategies to achieve competitive advantage. Key topics include strategic analysis, vision and mission formulation, competitive positioning, and resource allocation. It covers strategic planning processes, industry analysis, and approaches for adapting to market dynamics and technological changes. Through case studies and practical applications, learners develop skills to make high-level decisions, assess risks, and steer organizations towards long-term success.
International Business Management explores the complexities of managing global operations, examining cross-cultural dynamics, international trade regulations, and global market strategies. This module equips students with the skills to navigate diverse business environments, adapt strategies for global competitiveness, and manage international partnerships. Through real-world case studies, students learn to address challenges and leverage opportunities in global business.
GP The Graduation Project module is a capstone experience where students apply their knowledge and skills to a real-world business challenge or research topic. Students identify a relevant issue, conduct in-depth research or analysis, and develop a solution or strategy, often in consultation with a mentor or advisor. This project emphasizes critical thinking, problem-solving, and practical application, culminating in a comprehensive report and presentation. The goal is to demonstrate mastery in a specific area of study and readiness for professional or academic advancement.
Workshops
Workshops are conducted through live webinars for online students.
Visa Requirements
There is no Visa requirement for this programme.