6 Digital Marketing Strategies For Small Businesses
January 19, 2022
This programme is geared at enhancing working executives' careers. The SEMP is an encapsulated Senior Management Programme for the High Performance Managers and Directors who work in critical roles and need an intensive course to cover the key areas that drive success and profit in business today.
A good understanding of strategic analysis and fundamental financial concepts enables all Professionals at every level to make better strategic decisions and achieve improved performance.
The highly interactive seminar has been designed to establish the theoretical framework for analyzing and evaluating strategic alternatives and to review the tools and techniques available to professionals for making strategic financial decisions.
About the Special Executive Masters Programme
The MSBM Special Executive Masters Programme is short certificate modules designed for anyone who would benefit from more in-depth business knowledge delivered in a short and intensive Programme. This Programme is suitable for successful professionals or specialists in the private, public or non-profit making sectors that have new management responsibilities and need to quickly expand their management knowledge.
The (SEMP) Programme serves as a refresher course for those who have had their Masters a long time ago and need a quick reminder or as an academic update while it serves as a crash programme for those very experienced professionals who never made time out for their masters yet they require the academic and practical relevance of this masters’ experience. It is a good Programme for individuals who are newly promoted to the managerial post, the program enables them to acclimatize to the new position as well as help them intake the right decisions.
The objectives of the course are to enable participants to:
Develop strategic thinking and use the strategic management process to develop missions and objectives and carry out strategic analysis and decision-making.
Forecast financial data using various Excel® models
Understand the structure of the income statement, balance sheet, and cash flow statement, and analysis of the cash operating cycle, for improved financial performance, and better management of working capital and cash flow
Identify the alternative sources of finance and financial (or capital) structure, and evaluate the models of optimum capital structure and minimization of the weighted average cost of capital (WACC)
Use the technique of discounted cash flow (DCF) for capital budgeting and evaluation of capital project investment, using net present value (NPV), internal rate of return (IRR), equivalent annual cost (EAC), and the profitability index (PI)
Use the techniques of uncertainty analysis and risk analysis and develop appropriate risk management tools of insurance
and hedging of interest rates and foreign currency exchange rates.
Who should attend?
An understanding of how finance influences strategic decision-making is crucial for every role and at every management level in the organization.
In addition to Management level financial analysts, financial controllers, accountants and others active in the planning process this seminar has been designed for Management level professionals from:
Day 1 - Fundamentals of Strategic Planning
Day 2 - Fundamentals of Financial Statements
Day 3 - Capital Structure and Leverage
Day 4 - Capital Budgeting
Day 5 - Managing Financial Risks
January 19, 2022