Advanced Professional Certificate Course in Employer Branding and Recruiting in Bamako Region 2024

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Average Completion Time

1 Month

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Accreditation

5 CPD Hours

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Level

Advanced

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Start Time

Anytime

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Unlimited Access

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Low Fees

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Advanced Professional Certificate Courses

These are short online certificate courses of a more advanced nature designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD).

Advanced Professional Certificate Course in Employer Branding and Recruiting in Bamako Region 2024
Discount Icon £ 216 £ 120
Limited time offer.

This Advanced Professional Certificate Course in Employer Branding and Recruiting provides a comprehensive overview of the strategic aspects and practical applications within the dynamic realms of talent acquisition. Participants delve into the intricacies of crafting and enhancing employer brands to attract top-tier talent. The curriculum encompasses the entire recruitment lifecycle, emphasizing the synergy between effective employer branding and successful talent acquisition strategies. Practical insights, case studies, and industry best practices are woven into the fabric of this transformative learning experience.

 

This Advanced Professional Certificate Course in Employer Branding and Recruiting offers a comprehensive understanding of employer branding's strategic significance and its direct impact on the recruitment process. Participants gain insights into developing robust employer branding strategies, utilizing diverse communication channels, and assessing their effectiveness. The course also delves into the intricacies of the recruitment process, covering candidate assessment, legal considerations, and staying abreast of industry trends. By the end, participants emerge equipped with a holistic skill set to navigate the complex landscape of employer branding and recruitment with confidence.


After the successful completion of this course, you will understand the following;

Introduction to Employer Branding:

  • Define the concept of employer branding and its role in attracting and retaining top talent.
  • Explain the factors that contribute to a strong and positive employer brand.
  • Analyze the impact of employer branding on an organization's reputation and bottom line.

Developing an Employer Branding Strategy:

  • Discuss the steps involved in developing an effective employer branding strategy.
  • Outline the various channels and tools that can be used to communicate the employer brand.
  • Evaluate the effectiveness of various employer branding techniques and identify best practices.
  • Define your unique value proposition
  • Develop an integrated communication plan for Employer Branding.
  • Foster a positive employee experience in context with Employer Branding.
  • Measure and evaluate your success in Employer Branding strategy.

The Recruitment Process:

  • Define the recruitment process and describe its various stages.
  • Explain the techniques and tools used to attract, assess, and select top talent.
  • Discuss the importance of sourcing strategies, including the use of social media, job boards, and employee referrals.

Candidate Assessment and Selection:

  • Discuss the methods and tools used to assess candidates, including behavioral and situational interview techniques and reference checking.
  • Analyze the importance of making objective and legally compliant hiring decisions.
  • Explain the laws and regulations related to recruiting and hiring, including equal employment opportunity and anti-discrimination laws.

Current Industry Trends and Best Practices:

  • Explore innovative and effective recruiting practices and the impact they have on the recruitment process.
  • Discuss the importance of staying current with industry trends and best practices in employer branding and recruiting.
  • Evaluate the impact of emerging technologies on the recruitment process and the future of employer branding.

 


 

This Advanced Professional Certificate Course in Employer Branding and Recruiting provides a transformative journey into the intricacies of talent acquisition and brand management. Participants will master the art of defining and enhancing employer brands, strategically aligning them with organizational goals. The curriculum navigates through the essentials of recruitment processes, candidate assessment, and legal considerations. With a focus on emerging trends and best practices, participants will develop a unique value proposition, design integrated communication plans, and foster positive employee experiences. By the course's end, you'll not only understand the nuances of effective employer branding but also possess the skills to drive success in contemporary recruitment landscapes.

  • Course Structure and Assessment Guidelines

    Watch this video to gain further insight.

  • Navigating the MSBM Study Portal

    Watch this video to gain further insight.

  • Interacting with Lectures/Learning Components

    Watch this video to gain further insight.

  • Introduction to Employer Branding

     

  • Understanding the Recruitment Process

    Self-paced pre-recorded learning content on this topic.

  • Developing an Employer Branding Strategy

    Self-paced pre-recorded learning content on this topic.

  • Assessment and Selection Concepts and Considerations

    Self-paced pre-recorded learning content on this topic.

  • Current Trends in Employer Branding and Recruitment

    Self-paced pre-recorded learning content on this topic.

  • Employer Branding And Recruiting

    Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • HR Professionals
  • Talent Acquisition Specialists
  • Recruitment Managers
  • Marketing Professionals
  • Business Leaders
  • Branding and Communications Experts
  • Career Counselors
  • Learning and Development Specialists
  • Organizational Development Practitioners
  • Human Capital Consultants

£ 120 £ 216

  • Access to this course.
  • Access to learning community.
  • Access to library.
  • Learn at your own pace.
  • Tests to boost your learning.
  • Digital certificate when eligible.

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Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

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Exclusive study groups

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A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

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Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Why MSBM?


Learn at your pace

Self-study online courses are available 24/7 so you can learn at your pace. This approach offers students who choose distance learning the flexibility to combine studies with work or other commitments.

Exclusive study groups

Our learners may be paired into study groups to help them keep tabs on group assignments and projects.

Identity verification

Our certificates and ID cards are verifiable and are strong proof of learnership.

Accredited Courses

Our programmes are fully accredited by relevant awarding bodies all over the world.

A community of true professionals

You’ll be able to connect with other learners throughout your learning journey.

Unlimited Tutor Support

Our learners get unlimited support from our academic team.

Earn certificates to add to your LinkedIn profile.

Upskill, reskill or pursue a passion with short courses across every subject, whether you’re a beginner or already an expert.

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